A dynamic initiative designed to demystify Polkadot’s technology for India, presented by Crypto India, the nation's top crypto influencer known for turning complex concepts into clear insights.
Project Category / Type: Marketing (High-Quality Content Creation)
Proponent: Being Satoshi
Requested Allocation: 21849 DOT (Approx $115800 with DOT price at $5.3 EMA7)
DOT Address: 15VgqbuZGdwrpGjKkJMA9nE2gqLMHyQpWmE7k6dc4fQdRMXa
Governance Referenda Origin Call: Medium Spender
Collaboration Partner: Crypto India
Project Focus: Comprehensive Technology Education & Ecosystem Awareness
Duration: 6 months (26 weeks) - (effective upon receipt of payment)
Impactful Reach: With the most significant following in India's crypto space, Crypto India has a track record of making the complex world of blockchain technology accessible & engaging.
Educational Prowess: Known for our ability to explain like you're 7, we will turn intricate Polkadot functionalities into compelling content.
Our journey with Polkadot began during the early days, marked by an insightful AMA with Gavin Wood in Feb 2020. We aim to reinvigorate interest in Polkadot by delving deep into its advancements and ecosystem projects.
**Why Indian Crypto Market?:
**
Market Volume: $268.9 billion - 2nd-largest globally!
User Base: 156+ million users.
Market Growth: Projected revenue of $222.7 million.
Simplified Technology Education:
Crafting content that elucidates Polkadot’s technology as if explaining to a youngster.
Ecosystem Education:
We intend to bridge the existing knowledge gap about Polkadot and its expansive ecosystem. This includes an in-depth look at its key projects and wallets to provide comprehensive insights into the ecosystem.
Promoting Innovation:
We want to introduce Polkadot as a key blockchain innovator in the Indian market.
Creating easily understandable content, maximizing educational impact through social platforms, and constantly refining our approach for the most significant effect.
We'll keep you updated monthly on our campaign's progress, including what’s working, what’s not, and our strategy refinements.
Your feedback is crucial to us. We welcome your insights and ideas and are especially keen to understand the perspectives of those who might not support the referendum. If you're not in favor, please share a brief note on your reasoning. This will significantly help us understand the mindset of the Polkadot ecosystem and tailor our efforts more effectively.
Please find the detailed proposal here
Thank you for your time and consideration! Should you have any questions, we're more than happy to engage.
Regards,
Anant Singh TG ,
Matrix: @anant_singh:matrix.org
The Educational Campaign in India is a project by Crypto India, a top crypto influencer in the country, aimed at demystifying Polkadot's technology for the Indian audience. The project, which will last for 6 months, focuses on comprehensive technology education and ecosystem awareness. Crypto India is known for its ability to explain complex concepts in simple terms, and they plan to create engaging content to make Polkadot's functionalities accessible to a broader audience.
The project objectives include simplifying technology education, educating about the ecosystem, and promoting innovation by introducing Polkadot as a key blockchain innovator in the Indian market. Over the 6 months, Crypto India will produce 18 videos on Polkadot and its ecosystem projects, feature "Powered by Polkadot" in every video, engage in social media interaction, and reach out to the broader community through Telegram.
Crypto India has a significant reach, with 287K YouTube subscribers, 296k Twitter followers, 297k followers on another Twitter account, 76k members in their Telegram group, and 15k Instagram followers. The expected outcomes of the project are to broaden understanding of Polkadot's technology, elevate its profile in the Indian crypto market, and increase recognition as a notable entity in India's blockchain sphere. The team will provide monthly updates on the campaign's progress and is open to feedback and ideas from the Polkadot ecosystem.
At Polkadot Philosophy, we have thoughtfully considered the proposal. While we recognize the potential of this initiative, especially in a market as vast and dynamic as India, we find ourselves compelled to cast a 'Nay' vote at this time. Our decision is grounded in a few key concerns that we believe are crucial for the success and sustainability of such an endeavor.
The Rationale for Our Decision:
The substantial financial allocation requested – approximately $115,800 – necessitates a more robust justification regarding expected outcomes and impact. The current proposal does not sufficiently outline the direct benefits or return on investment this sizable budget will bring to the Polkadot ecosystem.
A significant gap in the proposal is the lack of a detailed plan for measuring and evaluating the campaign's impact. Without specific metrics and targets, assessing the campaign's effectiveness and justifying the investment becomes challenging.
The proposal does not adequately differentiate its content and approach from existing educational resources in the blockchain space. This overlap raises questions about the unique value and necessity of the proposed campaign.
Recommendations for Future Proposals:
Detailed Budget Breakdown and ROI Analysis: Future proposals should include a thorough breakdown of budget allocations alongside a clear analysis of the expected return on investment.
Comprehensive Impact Assessment Framework: Proposals must incorporate specific, measurable goals and a solid plan for tracking progress and evaluating success.
Unique Value Proposition: It is essential to clearly articulate how a new initiative differs from and complements existing resources, ensuring that it fills an unmet need within the community.
In summary, while we see the potential and the need for enhanced blockchain education in India, our decision to vote 'Nay' is based on the current proposal's lack of detailed financial justification, clear impact measurement strategies, and a distinctive approach. We remain open to revisiting our stance should these aspects be addressed in a revised proposal, aligning more closely with the strategic and fiscal prudence that the Polkadot community values.