Statistically speaking, IndyCar racing has very limited viewership and engagement compared to major sports or entertainment industries.

While it's notable that 'half of the 2023 races drew over 1 million viewers—the same as 2022, marking the series’ best numbers since 2008'—these figures are modest at best.* Keep in mind, these are the most favorable statistics available. The actual audience actively watching is often much smaller than what companies boast, as many viewers may simply have the channel on in the background.

Even if Conor were featured prominently by IndyCar and achieved unparalleled success, the reality is it would have minimal impact on Polkadot’s visibility or adoption. By contrast, grassroots efforts from passionate X accounts promoting Polkadot organically are already achieving greater reach and engagement—all without requiring compensation. This highlights the inefficiency of associating with low-impact channels when other avenues offer better ROI.

*Source: https://www.sportsbusinessjournal.com/Articles/2023/09/18/motorsports

Dear @ConorDaly22,

Thank you for your proposal. Our vote on this proposal is NAY.

The Big Spender track requires a 60% quorum according to our voting policy. This proposal has received zero aye and seven nay votes from ten members. Below is a summary of our members' comments:

The referendum received unanimous opposition from DAO members, who raised concerns about the lack of clear value and return on investment from motorsport sponsorship. While Conor Daly's efforts as a community champion were acknowledged, members criticized the initiative as misaligned with Polkadot's technological foundations and current priorities. Many questioned the tangible benefits beyond temporary awareness and highlighted the need for better fan engagement through technology and side businesses. Additionally, the timing was deemed unsuitable, with suggestions to prioritize more impactful initiatives or revisit the proposal under more favourable conditions.

The full discussion, along with individual members' votes and comments, can be found in our internal voting.

Kind regards,

Permanence DAO