- Referenda/
- Medium Spender/
- #1392/
{bash} events 2025 - (March to July) - creating permanent user funnels.
Please view our presentation deck here. 👀
KPI: bringing 1M+ minimum user wallets through on-going user funnels at newly added, strategic Billfold venues.
This proposal funds the production of (4) {Bash} events for the first half of the year and placement of Billfold PoS into strategic venues, which in turn will generate a minimum of 1M wallets and transactions in 2025, alone.
The Polkadot community has trusted PMEI to bring Billfold into the ecosystem. Now that we've successfully done so, we want to drive as much usage to Polkadot as we possibly can through exisiting and new Billfold users.
Every new event attendee at a Billfold venue = a new Polkadot wallet
Note: We are already in the late stage process of producing the official ETHDenver closing party. We are already in talks with the venues listed in our pitch deck, outlining which venues we’ll be bringing Billfold to. The gears are moving!
These venues are strategic in size, but also in location. These fans and atists are most likely to travel between the venues we’ve selected, making their Polkadot journey more impactful via loyalty rewards and payments.
Our presentation deck is here.
Budget Outline here.
Once a venue has Billfold, every attendee for every future event will get a Polkadot wallet and be able (and encouraged) to transact on the network.
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In 2024, PMEI was focused on bringing together the infrastructure which would generate organic usage of the Polkadot network.
In 2025/ 26 PMEI is focused on creating self-sustaining user funnels through new venue partnerships, driving usage to the network through loyalty engagement and facilitating payments (leveraging USDC on Asset Hub) and continuing to build the music community on Polkadot through the {bash} brand.
Outcomes for this tranche: 1M+ users in 2025 and many more in perpetuity. Continuing to build an authentic, dedicated music community through the {bash} brand.
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Please read: Disclaimer** PMEI is a not for-profit venture dedicated to building the music vertical. {bash} is a product of PMEI and is also not-for-profit.
PMEI and {bash} are vehicles for growing the music x polkadot ecosystem. We love building the music vertical on Polakdot, this is our home, and we want to have just enough resources to continue our vision of bringing together a full e2e music tech stack with premiere music industry participants.
We are not charging an agency fee on this proposal- it's only covering hard costs.
Please take time to join our music and tech newsletter, Guestlist+1 here.
...on Instagram here.
...and on telegram here.
- PMEI is working to bring more users to Polkadot through music events and venues.
- They plan to create 1 million new Polkadot wallets by 2025.
- Four {Bash} events will be held in the first half of the year.
- Billfold PoS will be placed in strategic venues to encourage wallet usage.
- PMEI is a not-for-profit organization focused on building the music community on Polkadot.
- They are already planning events like the ETHDenver closing party.
- PMEI aims to create a self-sustaining user funnel through venue partnerships.
- You can follow their updates on Instagram, Telegram, and their newsletter.
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The ambition to onboard millions through event-driven wallet distribution is exciting but requires a clearer strategy to succeed. This statement is key: 'Once a venue has Billfold, every attendee for every future event will get a Polkadot wallet and be able (and encouraged) to transact on the network.'
At $452K USDC for the first tranche, with no estimates for future funding, the proposal lacks essential details about how wallets will actually be used. Without meaningful incentives to transact on Polkadot during the events, attendees may have little reason to engage with the wallets at all—leaving them unused both during and after the concerts.
To justify this funding, the proposal must answer:
While the vision is bold, the lack of clear strategies for wallet engagement weakens its viability. With greater focus on creating genuine use cases and value for attendees, this proposal could better serve Polkadot's long-term ecosystem goals. Until then, it risks missing its transformative potential imho.