Presentation on Augmented Reality Advertising for Polkadot by Overthereality

Summary

Objective: Create augmented reality (AR) advertising for Polkadot and host a contest on Twitter.
Proposal: Develop an AR experience promoting Polkadot that can be accessed from anywhere.
Budget and Recipients: 80 DOT, distributed as follows:
- 75 DOT for creating the experience, maintenance, and viral promotion.
- 5 DOT as a contest prize.

Proposal Details
Concept:

Augmented Reality Experience: Develop an AR experience featuring Polkadot advertising, accessible from any location.
Contest on Twitter: Launch a contest where participants can win DOT by engaging with the AR experience on Twitter.

Budget Allocation:

75 DOT: To cover the creation, maintenance, and viral promotion of the AR experience and contest.
5 DOT: As a prize for the most-liked experience on Twitter.

Problem Solved:

Integration of AR in Advertising: Pioneering the use of AR for advertising Polkadot.
Enhanced Engagement: Offering a unique and interactive way to promote Polkadot.

Benefits:
Innovative Advertising: Leveraging AR for captivating and memorable advertising.
Campaign Analysis: Measuring the visibility and reach of the campaign on Twitter.
Future Improvements: Using campaign metrics to enhance future products.
Hashtag Promotion: Promoting the slogan/hashtag “#InPolkadotItsAlwaysSummer” to boost engagement.

Project Details

OVR Platform:

Overview: OVR is a crypto and blockchain project creating a metaverse based on AR. Users can buy, sell, and rent virtual spaces called "OVR Lands."
Current Status: The project "polkabeach" is ready but not yet published to generate anticipation.

AR Experience:

Title: "Polkabeach"
Description: An AR experience located on a beach, reproducible from anywhere, featuring 3D elements promoting Polkadot.
Components:
- Two polka-dot sun loungers and an umbrella
- Polkadot logo and text
- Polkadot-themed signs with crypto-related messages
- Originality: All assets are original creations with no copyright issues.

Compensation:

Amount: 80 DOT
Justification: For the 3D experience development, OVR land usage, content creation, and video editing.

Locations:

Primary Locations:
Passeig Marítim de la Concha, 38, 12594 Orpesa, Castelló (OVR land: vicodin.english.strollers)
Playa del Voramar, Benicasim (OVR land: biotech.valuation.sofia)
Playa Heliópolis, Benicasim (OVR land: biotech.bulgarian.veterinarian)
Accessibility: Viewable through the OVR app, Apple Vision Pro glasses, or by scanning a QR code.

Promotional Strategy

Twitter Campaign:

Content: A post with a QR code, a short video, and the AR experience location (demo)
User Engagement: Contest for the most liked experience on Twitter, promoting interaction and visibility.

Commitment:

Duration: Active promotion and maintenance for up to 3 months.
Support: Resolving issues and engaging with the Polkadot community.
Future Collaborations: Open to improvements and future project proposals.
Reach data from previous posts

Contact Information:

Email: [email protected]
Twitter: @cryptovaquita

Additional Resources

Promotional Video: [Watch the promotional video]
https://drive.google.com/file/d/1TMQIH_O8tTK9bIrthdaLeyEBTr2eZhJU/view?usp=drivesdk
OVR Platform: Explore more about OVR and the metaverse here.

Conclusion
The "polkabeach" AR project offers an innovative approach to advertising Polkadot, combining AR technology with social media engagement to create a unique and impactful campaign.

A company called Overthereality has proposed creating an augmented reality (AR) advertising campaign for Polkadot.
The campaign will include an AR experience featuring Polkadot advertising that can be accessed from anywhere, as well as a contest on Twitter where participants can win DOT by engaging with the AR experience.
The budget for the project is 80 DOT, with 75 DOT allocated for creating the experience, maintenance, and viral promotion, and 5 DOT as a contest prize.
The AR experience, called "Polkabeach," will feature 3D elements promoting Polkadot, including two polka-dot sun loungers and an umbrella, Polkadot-themed signs with crypto-related messages, and more.
The campaign will be promoted on Twitter with a post featuring a QR code, a short video, and the AR experience location, and a contest for the most-liked experience on Twitter will be held to promote interaction and visibility.