Proponent: David Dall'Aglio from pineta.digital 19C7X2ayEGaHbRb7obTd7u2crJhYm6W47XpyLC2jQBGdpif
Requested DOT: 68.868,6DOT (566.100$ based on DOT/USD rate of $8.22 EMA7) Any excess funds at the time of the claim will be refunded. We are requesting funds to extend the activity for the next 6 months. As we approach the 6th month mark, we will post a comprehensive report along with our recommendations to assess together whether it is appropriate to renew the agreement further.
Introduction and Key Considerations
As Pineta.digital , we have been proudly serving the Polkadot cause for several months trough both referendum & marketing bounty. We are drafting this proposal to ensure the continuity of this key project with THE BLOCK regardless of the different marketing bounty refill scenario.
About Me
I founded eVox international, Media Agency & Content Creator Management company with brances in Milan, San Marino and Bangkok. Over the past 7 years, we have had the privilege of managing hundreds of talented content creators and have worked with some of the world's leading brands, including Samsung, HP, Amazon, Netflix, Prime Video, Footlocker, Activision, and Microsoft.
Both our CEO and CMO are early adopters of Polkadot, as we firmly believe that Polkadot is the leading contender for the future of Web 3.0.
We are currently managing Polkadot campaigns with creators from all over the world on different platforms.
Here are some numbers about our Polkadot campaigns:
We are also working on different active projects for Polkadot with other partners like CoinGecko and GM Learning Club.
Here, you can find all our activity breakdown with Polkadot: Polkadot Community Transparency Report
What’s the value we bring to these projects?
About THE BLOCK
THE BLOCK is an information services company empowering smart decisions for those who invest in, work with, make decisions about, or seek to understand digital assets.
Through THE BLOCK's website, newsletters, research portal, their podcast "The Scoop", data, and bespoke research engagements, they interact daily with tens of thousands of technologists, financial market participants, Fortune 500 professionals, global service providers, policymakers, and more. THE BLOCK delivers deep insight into how this emerging sector interacts with traditional finance, technology, governments, and markets.
THE BLOCK and Polkadot, what has been done so far
With THE BLOCK, in recent weeks, we have agreed on an action plan to enhance Polkadot's presence, and we are currently in the process of releasing several features and deliverables. The priority is to develop a Custom Dashboard to prominently showcase Polkadot compared to competitors, along with specific Research conducted by THE BLOCK PRO team to further amplify its presence. Finally, all of this will be promoted through posts and newsletters across all of THE BLOCK's media channels.
Month 1 (Already paid) - 50% Progress
Month 2 (Already paid) - Starting soon
PROPOSAL - THE BLOCK and Polkadot, securing Project Sustainability: Our Action Plan
We have planned the start and we are working on it. Now for making the project an established and solid success me need to secure it’s continuity. In accordance with THE BLOCK, here’s the plan for the next 6 months (mid-May 2024 to mid-November 2024).
From Month 3 onwards - Monthly activities:
Dashboard Maintenance #3 to #12
Data Dashboard Sponsorship - Expected Reach: ~8M monthly impressions
Title Sponsor Scoop - 8 Episodes - Expected Reach: ~12M monthly impressions
1 Sponsored Post - Expected Reach: ~10M monthly impressions
The Scoop Newsletter - 2 Issues - Expected Reach: 20.000 sub per issue
Data + Insights Newsletter - 2 Issues - Expected Reach: 240.000 sub per issue
Daily Newsletter - 5 Issues - Expected Reach: 200.000 sub per issue
PROPOSAL - Monthly Price Breakdown
PDF Version: THEBLOCK MONTHLY PRICE BREAKDOWN.pdf
PROPOSAL - Expected Results (numbers presented on an annual basis)
TOTAL - 545 Million impressions
David Dall'Aglio from Pineta.digital has requested funds to extend their Polkadot marketing campaign with THE BLOCK for the next six months. Pineta.digital has been working with Polkadot for several months and has managed campaigns with over 60 creators, achieving more than 3 million views and 100,000 likes on Polkadot-related content. They are also working with other partners like CoinGecko and GM Learning Club.
THE BLOCK is an information services company that provides insights into digital assets, and they have agreed on an action plan with Pineta.digital to enhance Polkadot's presence. This includes developing a custom dashboard, research reports, sponsored posts, and newsletters to promote Polkadot.
The proposal for the next six months includes monthly activities such as dashboard maintenance, data dashboard sponsorship, title sponsorship for THE BLOCK's podcast "The Scoop," sponsored posts, and newsletters. The expected results on an annual basis are 545 million impressions across various platforms.
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